Is Your Site Mobile-Ready?

Design & Graphics, Monetize, Website Content No Comments »

Do you have a mobile version of your website? If not, It’s probably way past time you go to work on that.

Every day, more and more people are using their mobile phones to access the Internet. I imagine the number will be growing exponentially as the iPhone gains popularity.

In fact, Google has just released a horde of new features specifically for the iPhone.

Mobile advertising is expected to reach $1.4 billion over the next few years.

This day and age, people want to be able to access the information they want at any given time. Even shopping carts will soon have Internet capabilities.

If you want your site to be seen by as many people as possible, and if you want the ones that do see it to return, it is best to have your site represented well on as many platforms as possible.

If a visitor finds your site and it is not optimized for mobile devices, they will just turn around and find a competing site that is properly represented. Now multiply that by all of the other potential visitors out there with mobile devices with Internet access and you’re likely missing out on a ton of traffic.

If you are selling a product or service with your site, this can be a huge blow to your potential profits. If you aren’t selling anything, you probably still want people to visit your site. Otherwise, why are you even running it.

There is a plethora of articles on the web about how to optimize your site for mobile devices. I suggest you do some research and get to work if you haven’t already done so. You may be losing money right now!

This article by Thomas McMahon may be a good starting point.

Market Your Online Business Offline

Design & Graphics No Comments »

Online businesses are considered high risk propositions due to the nature of the business itself. It depends so much on the traffic the site gets which in turn is highly dependent on other major internet players like Google and Yahoo!. This means that if Google decides that your site is not good enough then your online traffic from the largest search engine just dries up. Same is the case with Yahoo and MSN. This is why we keep harping about the importance of offline marketing. Offline marketing could be in the form of news paper advertisements, flyers, billboards, visiting cards etc. Today we look at a amazing low cost product that will let you print large sized banners using your desktop printer and we will see how this can help you drive more traffic to your site. Read the rest of this entry »

Review: VisualScope - Web Design Firm

Design & Graphics, Site/Product Reviews No Comments »

VisualScope, a website design firm based in Seattle, specialises in brand building and maintenance. Charter Home Builders, Parent Net Associations, Empire Promotional Products etc are some of the more prominent customers of VisualScope. This firm specialises in creating and establishing fully custom and interactive websites using the best web practices and effective and original content. As per the offiial website of VisualScope, ’solid onsite search engine optimisation’, ‘flash design and multimedia capabilities’ and ‘proper site architecture to influence flow of traffic’ are some of the key factors that drive repeat customers to this company. Read the rest of this entry »

WP Theme: Rounded Orange

Design & Graphics, Wordpress No Comments »

An excellent theme based on a pleasant orange color. A simple layout has provided this with an elegance that will go well with technology, news and IT topics including SEO, online marketing etc.

http://themes.wordpress.net/snapshots/3826-thumb.jpg

You can also choose to put some ‘About Us’ information on the header. This spot can also be used to sell some links. There would be good value for such links due to their visibility. Read the rest of this entry »

WP Theme - Lively Theme

Design & Graphics, Wordpress No Comments »

This theme, as the name suggests, is a colorful theme and full of life. It is a two column theme with widget support.

Ideally suited for niches like fashion and lifestyle, the theme can also be used for general topics.

Lively Theme

You can use plugins to add Adsense code to this theme. Adsense on the posts would pobably get the highest CTR. Try to use colors that match with with the theme color.  Read the rest of this entry »




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