I’ve put together a small list of content tips for you. Here are the links and some main points in each article:

Website Content Tips

• Aim for a conversational tone.

• Keep things interesting.

• Offer something to visitors.

SEO Friendly Content

• Approach from your readers’ perspective.

• Select the appropriate keywords.

Tips for Getting Something on the Page

• Create a resource list using other people’s work.

• Use social networking sites to see what’s hot.

• Make things look pretty by using images.

31 content tips and ideas for your B2B email newsletter

• Keep a content folder.

• Develop reserve content.

• Sign-up to your competitors’ newsletters.

And here are some great articles from Matt Tuens about writing and conversions that will be good to read.

Hope all these tips help when you are trying to come up with your own content! :)